Senior Lead Associate Creative Lead | Booz Allen | Jan 2024-present | McLean VA
Help shape and enhance the overall employee experience at Booz Allen by actively supporting employee engagement and strengthening the company’s cultural narrative through effective communication, targeted campaigns, and impactful key initiatives. Ensure a seamless, consistent, and connected experience for all employees across a centralized omni-channel platform that fosters collaboration and inclusivity.
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Associate Creative Director | Publicis Hawkeye | May 2021 - October 2023 | Irving, TX
In my 2.5 years at Publicis Hawkeye, I served as an Associate Creative Director for the USAA account, contributing to creative projects across various product lines such as home, auto, and life insurance, along with credit cards and banking services. My role involved crafting email campaigns, mobile content, direct mail pieces, display banners, and social media ads/videos. I focused on aligning each project with strategic objectives and ensuring they produced meaningful results.
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Associate Creative Director | Yes& | October 2006 – December 2020 | Alexandria, VA
At Yes&, I collaborated with the Creative Director, Art Directors, Account Managers, Strategists, and Copywriters to develop and execute a variety of marketing and brand campaigns. This included advertising campaigns, brand identity systems, event branding, and the creation of print materials and publications. Additionally, I contributed to social media and digital campaigns, ensuring that all elements aligned with the overarching brand strategy.
Led the selection and organization of creative teams, including Art Directors, Designers, and Production Teams, based on project requirements, timelines, and budget. Facilitated collaboration, brainstorming sessions, and design reviews to ensure alignment and impact. Led all projects as the main creative director. Supported the production, and design of high-profile client projects while assisting core creative teams and project managers strategically. I possess a solid understanding of printing processes and press inspection techniques, and I frequently represent our clients during press inspections.
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Additional Work History at a Glance
ARC Worldwide 2023
Subject Matter 2023-2024
HZDG 2006
Blattner Brunner 2003-2005
Supon Design Group 1999-2003
PAREXEL 1997-1999
PUBLICATION:
PRINT REGIONAL
LETTER AND LOGO DESIGN
GRAPHIS DESIGN ANNUAL
GRAPHIS LOGO DESIGN (7)
LOGO LOUNGE (3)
DAVID CARTER (2)
COMMUNICATOR SILVER AWARD
EXHIBITIONS:
THE REAL SHOW
DEVELOPMENT:
IMPROV
TOASTMASTERS